Tips & Info

Law practitioners who go it alone, or even those who are part of a small firm, face a number of unique challenges. Attorneys in larger firms have resources at their disposal that a small practice or a solo practitioner just don’t have. Solo practitioners and small practices, unsurprisingly, make up the vast majority of the legal profession. Data gathered by the American Bar Association shows that a full 49 percent of lawyers were solo practitioners in 2016 alone. Another 26 percent were members of law firms with 20 attorneys or less. That’s about 3 out of every 4 legal professionals in the United States that don’t have access to the resources of a massive law firm.

Yet despite that, these enterprising legal professionals have found innovative ways to compete against those monster law firms that grab all the headlines. There are some well-established trends that have emerged as a result. While these trends might have initially been born out of necessity, many, such as teamwork and collaboration, have become so well-established that they have become no longer the exception but the rule.

Providing Peace of Mind to Clients

Small practices and especially solo practitioners have all had to field questions from prospective clients regarding their ability to handle complex cases. Individuals often worry that a practice won’t have enough lawyers to handle all the issues of a case or that their solo practitioner becomes debilitated and their case will fall apart. No client is going to want to put their trust in a legal firm that appears to be too small to be effective.

It’s therefore crucial to the survival of small practices and solo firms to forge closely-knit professional networks that branch out far from the confines of their offices. Lawyers in big firms can go down the hall or up a few floors to find what they need easily, but with so many legal practitioners in small-scale or solo firms, it’s become a firmly-established trend to seek out colleagues from different practices when specific expertise is needed.

All in the Same Boat But With Different Paddles

The adversarial and, frankly, highly competitive nature of practicing law can certainly seem at odds to a trend like teamwork and collaboration across law firm boundaries. It’s time, though, to put such a common misconception to bed. Professional courtesy has always encouraged such relationships in the legal field. Besides, being involved in a winning case reflects positively on every lawyer or law firm involved a rising tide lifts all boats after all.

The only true issue that could prevent this type of teamwork is a logistical one. Thankfully, fee-splitting arrangements are easy enough to negotiate when several different firms work on one case. Additionally, establishing good working relationships within a network of small-scale practices means that referrals are shared between all members of a network, ensuring that everyone gets what they need when a client needs access to specialty law practitioners.

If You Can’t Beat ‘Em…

3 out of 4 legal professionals in the United States can’t be wrong. In fact, small-scale and solo practitioners have become so successful in adapting to this trend that many attorneys that leave their mega-firms and strike out on their own adopt these methods immediately.

Teamwork and collaboration build strong small-scale professional networks. It provides the confidence to the clients of these small firms and cachet to small firms looking to build a positive reputation for themselves. Is it any wonder how solo and small practice firms have adopted teamwork?

In today’s digital age, it’s never been more important to keep data security in mind. Instances of identity theft, wire fraud, corporate espionage, and even geopolitical destabilization efforts have all been on the rise lately, thanks to computer hackers breaching supposedly secure databases and absconding with damaging information.

Nowhere is data security more important than in the legal field. Protecting client and office data from catastrophic accidental loss or purposeful breach has easily become a primary focus for the solo and small law practice community, especially as small firms increasingly transition to paperless offices. With such crucial data now being warehoused in locations, such as cloud storage facilities, that are naturally more susceptible to breach and loss, small-scale firms are taking action to keep client and office data out of the wrong hands.

Protection from Theft and Loss

There are few nightmare scenarios worse than the accidental loss of a law firm’s digital resources. This can take any number of forms, including the kinds of human error that can lead to inadvertent data deletion to so-called acts of God such as floods, tornadoes, hurricanes, or anything else that can wipe a server farm off the face of the Earth. The key to surviving such a calamity is to dedicate time and energy into backing up these crucial databases regularly. Online backup systems are one of most prevalent options, thanks to advancements in modern connectivity technologies.

Meanwhile, purposeful data breach and theft is another major issue that smaller firms have found ways to combat. While no online system is completely secure — there are always vulnerabilities that enterprising hackers can exploit — law offices have been minimizing their exposure by instituting much more stringent security protocols. Simple firewall programs and anti-virus software can help to keep systems secure, and supplementing these basic systems with malware sweepers and better password discipline add further levels of security that can easily spell the difference when it comes to keeping your data under lock and key.

Providing Security Without Sacrificing Convenience

Modern data systems, such as paperless systems that eliminate having to deal with hard copies, are designed to provide high levels of convenience. Sometimes this convenience can jeopardize the security of this data, especially once it leaves your law firm and goes on somewhere else. Legal support providers such as document delivery services can often be the weakest link in the chain if their security measures don’t meet your own firm’s high standards.

Not all support providers are created equal, of course. Some, like Rapid Legal, take data security as seriously as they value providing convenient, accessible service to their partner firms. Rapid Legal’s around-the-clock availability doesn’t come with the price of reduced security; as a certified Electronic Filing Service Provider with the state of California, Rapid Legal meets stringent standards that ensure the security of your electronically-submitted court documents and service of process orders are only accessed by those with the proper authorization.

By all accounts, it’s a jungle out there, and the world of data security is only going to get more wild as we progress. Partner with a skilled and experienced electronic data management service provider like Rapid Legal if you want the best on your side.

The deep connection that Rapid Legal has to the adoption of technology to drive improvement in the legal support services standards and practices makes it only natural that Rapid Legal would have a vested interest in not just understanding eFiling and eService but also leveraging its technology expertise to take advantage of such trends as they emerge. With eFiling and eService going from being a dream in the early 2000s to the rapidly expanding standard that it is today, it’s quite fitting that Rapid Legal has been there every step of the way.

In the Beginning

eFiling certainly feels like it sprung up overnight in California, especially as some of the biggest legal jurisdictions in the state are wasting no time in adopting or expanding their programs. Los Angeles County, for example, is very aggressively pursuing eFiling and eService options to streamline and modernize their court document filing systems as well as expanding the case types to incorporate into the eFiling umbrella.

The truth is, eFiling has been around, in some form or another, for the better part of two decades. The push began in the early 2000s in California, as the state, often at the forefront of leveraging technology to improve the courts efficiency, began using eFiling in certain complex cases at this time. Then, in 2006, Contra Costa County began a pilot project for one judge to test the waters. After the door was open with this project, it was only natural for other counties to follow suit. In 2009, Orange County took some serious steps by offering permissive eFiling for civil cases.

An Eye to the Future

Meanwhile, the Rapid Legal’s leadership constantly met to discuss how these technology advances would affect Rapid Legal and the legal industry. In the summer of 2012, Rapid Legal’s product and engineering teams started to design and build an eFiling Portal for its customers to eFile documents where permitted.  In January of 2013, Orange County became Rapid Legal’s first eFiling Court.

The Stars Align

In 2016, seeing the success of Orange County’s eFiling program, other courts began looking into introducing eFiling.  By the end of 2016, 12 additional California courts went live with eFiling in some capacity.

At this point in time, there would be no turning back: eFiling — and eService — had become established as standard operating procedures and Rapid Legal’s product and engineering teams were busy gearing up to build more integrations with other Courts that were thinking of moving to eFiling and eService.

The Future Is Now

Late in 2016, the biggest change in California’s judicial system, with far reaching service, administration and technology implications was about to take place. Los Angeles Superior Court decided to create an eFiling pilot program of its own. Known as the e-Delivery project, the pilot program permitted documents to be sent electronically to a select number of court clerks through a custom portal provided by Journal Technologies, Inc, (JTI).  These electronic documents were then printed and filed behind the scenes. After approximately a year of e-Delivery proving its effectiveness in general jurisdiction cases in specific courtrooms, the courts moved to institute an expanded version of the project as a more permanent solution and in May of 2017 probate eFiling went live in Los Angeles Superior Court.

With the project proving to be successful, LASC decided to roll this out to other case types.  Beginning in 2017, Rapid Legal started working on an integration with LASC’s EFM vendor, JTI, to build an integration that would allow customers and legal professional to eFile in Los Angeles for civil cases. Final testing with JTI has been underway for the past few months, and the court has set a launch date for eFiling in civil cases to begin in November of 2018. This is, of course, a major milestone, but not one that Rapid Legal and its customers should be unprepared to handle, thanks to the foresight of Rapid Legal and its dedication to supporting the future of the legal services profession.

Small-scale legal practices, typically characterized by either solo practices or law firms with 20 lawyers or fewer, often don’t have the same resources of larger law practices. Complexities of scale are clearly at play here, with large firms with larger budgets can potentially outperform smaller private practices Yet despite the fact that smaller firms are so outmatched when it comes to resources — or perhaps because of it — solo and small practices have become incredibly adaptive in order to run with the big dogs.

No one goes into the legal profession if they’re uncomfortable with challenging circumstances. Ingenuity can go a long way, and small-scale practitioners have learned to become agile and efficient in ways that put many larger firms to shame simply because they had no choice if they wanted to succeed. One of the most noteworthy trends to emerge out of small firms’ innovation by necessity is by pivoting away from traditional hard-copy record keeping and replacing it instead with a paperless option that saves on space, time, and money.

Modern Document Management

Paperless record keeping systems have grown up alongside professional business sectors. Thanks to the connectivity that’s driven the development of the internet, cloud computing, smart devices, and more, it’s becoming increasingly easy to store, organize, and retrieve documents digitally, all without having to rely on voluminous filing cabinets or endless photocopies. The costs associated with archived digital records is also just a fraction of what it would cost to safeguard physical copies, and the time spent managing these digital collections is also minuscule compared to sending someone to an off-site storage facility to locate a specific file that’s been archived for decades.

Paperless practices are further supported by the same technologies that enabled paperless document management in the first place. Mobile document capturing technologies have become commonplace when it comes to legal professionals working in the field; whether it’s a netbook, a tablet, or even a mobile phone, these devices can and do work in tandem with portable handheld scanners designed for document capture, making it easier than ever to work with legal documents while out of the office. Meanwhile, mobile connectivity ensures that these documents are stored in ways that ensure they are universally accessible.

Filing and Serving the Paperless Way

Even facets of the legal industry that are completely dependent on paper copies have seen a positive impact as a result of paperless technologies. Both court document filing and process of service have been streamlined by digital document management techniques. A prime example of this is how Rapid Legal offers paperless workflow systems that save law firms of all sizes time, effort, and legal fees.

Rapid Legal’s eFile-compliant system makes it possible for lawyers in California to directly upload digital versions of court documents that would otherwise have to be sent via courier to the court clerk. These files are then reviewed for errors before being transmitted electronically to a court that accepts electronic filing or printed and hand-delivered to courts who do not. Rapid Legal also enables process of service across the entirety of the United States through electronic means, relying on the same digital document transmission technologies.

Yet one thing remains clear: whether you use paperless technologies to manage your firm’s own documents or you use a support service to file court documents electronically on your behalf, you’re reaping the rewards of a paperless practice.With the benefits that going paperless provides to law firms, it’s only a matter of time before everyone has relegated hard copies to the dustbin of history.

When it comes to competing against massive law firms with dozens or even hundreds of lawyers, solo attorneys and small legal practices have learned to adapt. Small means agile and adaptable, able to provide better individual service to clients, and, above all, hardly ever being in the office.

This last trend — being out of the office seemingly 24-7 — is increasingly prevalent. Attorneys have always been known to burn the midnight oil, but thanks to modern developments and emergent working trends, it’s easier than ever to not set foot in the office for days at a time. Here’s how it works, and how the legal support industry has risen to support this trend.

A Universal Trend

American workers, including legal professionals, are simply sick and tired of being cooped up in the office. A 2016 Gallup survey found that 43 percent of respondents spent at least one or two days a week working out of office environments, up from just 39 percent in 2012. With the remote working and telecommuting trend picking up, it’s only natural that the legal profession is part of that trend.

Whether it’s taking depositions or interviewing clients, researching cases, filing court documents, or actually attending court dates, the career requirements for lawyers and legal staff are already itinerant. What’s changed for lawyers, however, is that now there’s even less need to check in at the office to do things like file paperwork, place phone calls, or attend meetings.

The Logistics of Keeping Out of the Office

Modern tech supports legal professionals who want to get out of their office. Whether you’re working out of the stillness of your own home office thanks to a desktop computer equipped with high-speed internet or if you’re constantly on the go and using mobile devices with good data plans to keep in contact with clients, partners, and staff, communication technologies have your needs covered.

This trend goes even further when it comes to supporting services associated with the legal profession. Cloud-based document storage and retrieval mean not having to be tied to a central server you can only access in one location. When you’ve got a little device in your pocket that can act like your personal law office, you don’t have to be physically present in a specific location to do your job.

The Perfect Example: Document Filing and Service Process

A shining example of how modern technology enables the contemporary lawyer to stay in the field for as long as they like is how handling legal documents has changed. The days of printing out documents at the office and then relying on courier services or process servers to hand deliver these documents, your legal practice can rely on a support service company like Rapid Legal to do the dirty work for you so that you don’t have to sweat about it.

An industry leader in eFiling California court documents and providing process of service across the United States, Rapid Legal makes it easy to both initiate and manage your legal document filing and serving from any location. Anywhere, anytime, and from any connected device, you can upload your documents and have the experts at Rapid Legal take care of the rest. Less time handling document needs means even more time out of the office — time that you can instead spend on providing your clients the kind of personal attention that they need.

Productivity in a professional setting is an important goal. However, sometimes that’s easier said than done, especially if you have a number of staff, associates, or partners working at different offices or locations. It can often feel like you’re fighting a losing battle keeping your office organized and productive!

Thankfully, there are some great solutions for organizing online meetings between disparate groups of professionals; here are five of the best cost-effective online meeting tools that are perfect for any legal service organization.

1. Join.Me

Available on desktop as well as iOS and Android mobile devices, Join.Me is a free service that provides not just online meeting and web conferencing but also screen sharing capabilities as well. The service offers the ability to use personalized URLs, to customize your meeting background, high-fidelity audio, and one-click screen sharing to make meetings go smoothly and easily. Join.Me is available for individuals, teams, or even complete businesses, and offers a free registration process.

2. GoToMeeting

GoToMeeting has been a major player in the world of online meeting solutions for a long time, but they’ve recently shaken up the game by providing a free version of their industry-leading paid services. The service runs natively in your Chrome web browser and also supports Mac, iPhone, and Android devices for easy, no-fuss screen sharing capabilities. This free version is ideal for smaller teams or client meetings, as you and up to three others can collaborate quickly and easily.

3. Zoom

With a number of industry accolades, Zoom’s online meeting services are agile and comprehensive. While there are paid membership options, Zoom’s basic free membership is surprisingly robust, offering up to 100 participants for meetings up to 40 minutes at a time. Full HD video and audio, web conferencing, screen sharing, and a bevy of group collaboration features round out this service, which is available on traditional systems like Mac, Windows, and Linux, as well as on iOS and Android.

4. FreeConferenceCall.com

Known primarily for its free phone conferencing offerings, FreeConferenceCall.com also has surprisingly robust video and web conference capabilities as well. Screen sharing, video conferencing, recording with playback, and remote desktop tools make it a serious contender, and the ability to support as many as 1,000 conference lines is pretty remarkable as well. Keep in mind that this is all in addition to its already detailed and useful audio conference capabilities, which are useful in their own right.

5. UberConference

A quick and easy option that you can get up and running in a hurry, UberConference is unique in that you don’t need to juggle with clunky PINs to login to its system. Featuring a profile system that makes it easier to connect with contacts and network with them, UberConference provides screen sharing capabilities, offers a Google Chrome web browser extension, and works on both Android and iOS devices as well. There are plenty of other features as well, such as free call recording, document sharing, and even custom hold music.

Hashtags — seems like they’re everywhere over social media. Whether it’s a photo on Instagram, a tweet on Twitter, or even a post on Facebook, those little tags are here to stay.

There’s a good reason hashtags have become so ubiquitous. With social media marketing becoming the new norm when it comes to promoting a business or brand, hashtags are a great way to ensure your message gets to those who are looking for specific content.

How Hashtags Help

Hashtags are great for categorizing content on social media. There’s such a high volume of posts, videos, and images out there on even just one platform that it’s easy for your marketing message to get lost in the crowd, but using a hashtag to highlight your content makes it stand out in searches related to that content.

In fact, in many instances, all it takes is adding a single hashtag to a post to get more eyes on it than it would have gotten otherwise. Research shows social media posts receive greater engagement than those with no hashtags. In other words, you’re missing opportunities not to hashtag your posts if you’re trying to reach a wider audience.

Hashtags and Law Services

It might seem like hashtags are most effective for categorizing entertainment content. There’s no denying that everyone from food bloggers to movie studios tags their content this way, after all. However, you can — and should — harness the power of hashtags if you’re looking to drive new clients through the door of your law offices.

Not every hashtag is created equal, of course. Some tags just engage better than others, and it can be a chore finding which ones resonate with your audience the best. Luckily, we’ve got you covered. Here are 25 of the best hashtags for law firms and attorneys who want to use social media marketing to grow their business.

The List

#attorney
#attorneyatlaw
#attorneylife
#attorneys
#bestlawyers
#businesslaw
#familylaw
#familylawyer
#instalawyer
#instalawyers
#insurancelaw
#justice
#law
#lawfirm
#lawfirmlife
#lawfirms
#lawyer
#lawyered
#lawyering
#lawyerlife
#lawyers
#lawyerstyle
#lawyertalk
#lawyerup
#legal

These are more than enough to keep you busy. Remember the rules of hashtagging: no more than two or three different ones with each post on Twitter. Instagram allows up to 30 hashtags. Make sure your content is engaging, and keep it short and sweet. Keep these guidelines in mind and your next hashtag marketing campaign is sure to be effective.